If you have ever had a wheat grass shot, it taste just like that. Its kinda hard to get down at first, but you get used to it. I contacted NOW Foods on the quality of the product compared to certified Organic green food products, and they broke it all down and said there is only a few tiny differences in the processing that seperated this from organic. This is definetly worth the 16.99 if you guys find it hard to eat 5-6 servings of veggies a day. |